I know the hype over Valentine’s desserts—after all, I worked every single holiday in bakeries! These slice-and-bake heart cookies are perfectly sweet, made with homemade sugar cookie dough, have the cutest red heart center, and are covered in flirty festive sprinkles.

They’re those cookies you’d spot in a bakery window—but after testing them 8 times, I can promise they’re even more fun to make at home and bake up beautifully every time!

Slice and bake cookies on a wire rack with pink sprinkles throughout.

Planning your Valentine’s dessert spread? These cookies are just the beginning! For something a little richer but just as festive, you can’t go wrong with a slice of moist red velvet cake, a batch of red velvet brownies, or even some gooey red velvet rolls. They’re all perfect for celebrating love!

How to Make Them

Creamed butter and sugar in a mixing bowl.

1

Cream the butter and sugar together in a mixing bowl. The mixture will look light and fluffy, as shown above.

Butter, sugar, vanilla, and egg mixed together in a mixing bowl.

2

Mix in the wet ingredients. For a bakery-style flavor, use vanilla bean paste!

Sugar cookie dough in a mixing bowl.

3

Mix in the flour mixture. Stop mixing once the dough comes together and there are no more dry pockets.

Red sugar cookie dough in a mixing bowl.

4

Color half of the dough red. For the best results, use a concentrated gel food coloring like Americolor. Liquid colorings are not potent enough!

Heart cookie cut outs on parchment paper.

5

Cut out the heart shapes. Use a heart-shaped cookie cutter that is approximately 1 1/2 inches wide.

A log of heart sugar cookies stuck together on a baking sheet.

6

Make a log of the heart shapes and freeze. While testing this recipe, I found that the key is to dab a touch of water on top of the hearts to help them stick together.

I have a helpful, complete step-by-step video below the recipe card so you can see how to do it!

The log of hearts being covered with the regular sugar cookie dough.

7

Encase the hearts with the rest of the cookie dough. Make sure to fill in any gaps and crevices so that when you cut them, there are no empty spaces!

The log of cookie dough wrapped in plastic wrap.

8

Shape the log with plastic wrap. Wrap the whole log in plastic wrap, then use the ends to roll it back and forth until it is a perfectly round log.

The log of sugar cookie dough rolled in pink and white jimmy sprinkles.

9

Chill, then roll the cookie log in sprinkles. You really can’t go wrong with the sprinkle choice! I tested them with nonpareils, sanding sugar, and jimmies, and all of them are options.

Slice and bake heart cookies on a baking sheet.

10

Slice the cookies. Use a sharp knife to cut out 1/2-inch wide cookies and place them on a baking tray.

Customizing Your Cookies

For the heart centers, you can use any color of gel food coloring to create any color you like!

When it comes to the sprinkled edges, you really can’t go wrong. I tested this recipe with various sprinkles, but my cookie taste testers agreed that the jimmies were the prettiest! But don’t let that stop you from using nonpareils, sanding sugar, or a fun combination of multiple styles!

A heart cookie broken in half to show the soft and chewy texture.

If you tried this or any other recipe on my website, please let me know how it went in the comments; I love hearing from you! Also, please leave a star rating while you’re there! You can also tag me on Instagram or Facebook so I can check it out!

Valentine's heart cookies on a wire rack.

Valentine’s Slice and Bake Heart Cookies

5 from 1 vote
– by Cambrea Gordon

These slice-and-bake sugar cookies are the ultimate Valentine’s treat! Soft and chewy homemade sugar cookie dough is rolled together with a red heart center and festive sprinkles for a fun, bakery-worthy look. They’re a nostalgic treat guaranteed to bake up perfectly every time!
Print Recipe Save Recipe Pin Recipe
Prep Time: 3 hours
Cook Time: 10 minutes
Total Time: 3 hours 10 minutes
Course: Dessert
Cuisine: American
Servings: 20 cookies
Need Metric Measurements?Use the button options below to toggle between US cups and Metric grams!

Ingredients 
 

  • 2 1/2 cups all-purpose flour, *See notes below for measuring*
  • 1/2 teaspoon baking powder
  • 1 teaspoon fine sea salt
  • 14 tablespoons unsalted European butter (like Kerrygold), cool room temperature
  • 1 cup granulated sugar
  • 1 large egg, room temperature
  • 1 large egg yolk, room temperature
  • 2 tablespoons heavy cream, room temperature
  • 1 tablespoon vanilla bean paste
  • Red gel food coloring
  • 1/2-1 cup Pink and white jimmy sprinkles

Instructions

  • In a small bowl, whisk together the flour, baking powder, and salt. Set aside.
    2 1/2 cups (325 g) all-purpose flour, 1/2 teaspoon baking powder, 1 teaspoon fine sea salt
  • In a mixing bowl, cream the butter and sugar until light and fluffy, about 3 minutes. Scrape down the sides of the bowl, then mix in the egg, egg yolk, heavy cream, and vanilla. Then, mix in the flour mixture until combined.
    14 tablespoons (196 g) unsalted European butter (like Kerrygold), 1 cup (200 g) granulated sugar, 1 (50 g) large egg, 1 (18 g) large egg yolk, 2 tablespoons (23 g) heavy cream, 1 tablespoon vanilla bean paste
  • Divide the dough, leaving about half (375-400 grams) in the mixing bowl. Add food coloring and mix until it reaches your desired shade of pink or red. Then, roll the tinted dough between two sheets of parchment paper to about 1/2 inch thick. Freeze for 10 minutes. Place the remaining plain dough in a bowl, cover with plastic wrap, and set aside.
    Red gel food coloring
  • Use a 1 1/2-inch heart-shaped cookie cutter to cut hearts from the chilled red dough. Reroll the scraps once! Then, lightly dab the center of the hearts with a touch of water and stack them, pressing them to adhere. You should have a single log about 9–10 inches long on a parchment-lined baking sheet. Freeze for at least 30 minutes until firm.
  • Remove the heart log from the freezer. Wrap the plain dough around the log, ensuring all gaps are covered. Then, wrap the log in plastic wrap and roll it into a smooth log. Chill the dough in the fridge for at least 2-3 hours or overnight.
  • When ready to bake, preheat the oven to 350°F (180°C). Roll the cookie dough log in sprinkles, then slice into roughly 1/2-inch cookies and place them on a lined baking sheet. Bake for 9–12 minutes, until the bottoms are lightly golden and the tops appear matte. Bake slightly longer for crispier cookies!
    1/2-1 cup Pink and white jimmy sprinkles
  • Cool the cookies on a wire rack before removing them.

Video

Notes

*Measure your dry ingredients properly. This is my #1 baking tip! Do not ever scoop a measuring cup into your flour, as this always leads to using too much flour. Instead, use the spoon-level method. This means fluffing the flour first, then spooning it into your measuring cup/spoon. For the BEST results, use a kitchen scale!*
Cool room temperature butter: It’s important that your butter isn’t too soft/warm when making the dough. Insert a thermometer into the center of the butter—aim for 64-68°F!
Sprinkles: You can use any sprinkles, such as sanding sugar, jimmies, pearls, or a mixture.
Cutting out cookies: You can slice them thinner (1/4″ thick) for crispier cookies. 
Serving: 1serving | Calories: 180kcal | Carbohydrates: 22g | Protein: 2g | Fat: 9g | Saturated Fat: 6g | Polyunsaturated Fat: 0.5g | Monounsaturated Fat: 2g | Trans Fat: 0.3g | Cholesterol: 41mg | Sodium: 194mg | Potassium: 25mg | Fiber: 0.4g | Sugar: 11g | Vitamin A: 292IU | Vitamin C: 0.01mg | Calcium: 14mg | Iron: 1mg

The calorie information provided for the recipe is an estimate. The accuracy of the calories listed is not guaranteed.

5 from 1 vote

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One Comment

  1. Anthony higuera says:

    Very creative and fun! My nieces would love to make these. Turned out very soft and delicious!5 stars